Archive for month: April, 2018

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How to Craft an Effective Open House Flyer

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You don’t want to invest your time and effort into creating marketing pieces that will be largely ignored, so it is important to use techniques and strategies that are proven to deliver results. The following ideas will help you craft an effective open house flyer to boost your sales.

Let Your Picture Do the Talking

Choose one or two pictures to show as the focal point of your flyer, and make sure those pictures display your property in an attractive, appealing, and complimentary way. If done well, your pictures will be persuasive enough to encourage potential buyers to read the rest of the information on your flyer. It all starts with grabbing their attention! Read more

Email Marketing for Realtors: 4 Tips for Making Sure Your Newsletters are Opened

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Even in our world of social media and smartphones, email marketing is still a powerful and affordable way to strengthen your business and support your sales. But only if it is done right! First you need to avoid becoming a victim of the delete button, and then you need to persuade your viewers that your email is worth opening. The following tips will help you craft your marketing emails in a way that will improve your open rates and grow your customer base.

Promise Value

This might seem obvious, but it’s worth a reminder because value isn’t always easy to provide. There’s no doubt that you have many brilliant ideas swirling around in your head that you want to share with your clients, but how can you convey those ideas in an attention-getting way? Try the following: Read more

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